Description
Contents I. Looking Beyond Managed Care 1. Descent, Recovery, and Our Future 2. Restoring Professional Self-Esteem, Rediscovering Our Value 3. The Business of Practice 4. Conceptual Changes We Must Make II. How to Build a Private Pay Therapy Practice 5. The Fundamental Strategy 6. How to Learn from Your Market and Where That May Lead 7. Planning the Business of Your Practice 8. How to Market Traditional Services III. Diversifying Your Services: Taking Your Skills to the Workplace 9. New Applications for Your Skills: People-Consulting in the Workplace 10. Learning from Those in the Workplace and Where That Can Lead 11. Making a Business Plan for People-Consulting in the Workplace 12. Marketing and Selling to Business Afterword Appendix: Resources
Dana C. Ackley, PhD, is a clinical psychologist in independent practice in Roanoke, Virginia. Unwilling to join managed care panels, he has developed a model for practicing outside third party reimbursement. His approach has been featured in the Family Therapy Networker, the National Psychologist, and Practice Strategies. His workshop has been sponsored by APA's Division 42, the Colorado Psychological Association, the Ohio Psychological Association, and NCS Assessments, as well as by therapist groups in Maine and Idaho.