Eric MacIntosh, PhD, is a professor of sport management at the University of Ottawa in Canada. MacIntosh researches and teaches on various topics, covering concepts such as organizational culture, leadership, and satisfaction. His principal research interests are the functioning of the organization and how a favorable culture can transmit positively, internally and outwardly into the marketplace. MacIntosh has worked with many prominent national and international sport organizations. Helping sport leaders make their organizations better for employees and the organization itself continues to drive his work. He is a well-published scholar in leading peer-reviewed journals and is a frequent speaker at management conferences. He is a North American Society for Sport Management research fellow as well as coauthor of the second edition of Organizational Behavior in Sport Management. Gonzalo A. Bravo, PhD, is a professor of sport management in the School of Sport Sciences at West Virginia University, where he teaches undergraduate and graduate courses. Since 2025, he has also served as director of the Global Sport and Performance Center within the same school. Bravo holds a master's degree in sport administration from Pennsylvania State University and a PhD in sport management from Ohio State University. Before entering academia in 2001, he spent 11 years as sport director at Fundacion Club Deportivo Universidad Catolica in Santiago, Chile. His research focuses on sport policy and governance, organizational behavior in sport, and sport in Latin America. He has published over 60 peer-reviewed articles and book chapters, authored six books, and delivered more than 120 presentations at academic conferences worldwide. From 2015 to 2018, he was a visiting scholar at the University of Pittsburgh's Center for Latin American Studies. He completed sabbaticals at the Federal University of Parana in Brazil (2016) and at the Pan-American and Parapan American Games in Santiago, Chile (2023). From 2022 to 2025, he served on the board of directors of the American Kinesiology Association. Carrie LeCrom, PhD, has served as the executive director of the Center for Sport Leadership (CSL) at Virginia Commonwealth University (VCU) since 2015, holding various roles within the CSL since joining the staff in 2003. In her time at the CSL, the program has been recognized as one of the top 10 sport business programs in the world. LeCrom is passionate about the use of sport for social change and focuses much of her research in this area. She has secured over $2 million in grant funding from sources such as the U.S. Department of State and the NCAA. Since 2007, she has created and coordinated two-way citizen exchanges in sport diplomacy between the United States and Cambodia, China, Ethiopia, Ghana, India, Kazakhstan, Kyrgyzstan, Maldives, Rwanda, South Africa, Sri Lanka, Tajikistan, Tanzania, Togo, and Turkmenistan. These programs have focused on various social issues specific to each country and community, including health promotion, HIV and AIDS education, gender empowerment, reconciliation, and more. Building on these programs, LeCrom won a prestigious Fulbright fellowship that took her and her family to South Africa, where they lived for all of 2019. As a Fulbright Scholar, LeCrom piloted and launched an all-girls leadership and gender empowerment soccer program in the rural community of Jamestown, South Africa. Her local host institution, Stellenbosch University, provided support for the program's continuance upon LeCrom's departure. She additionally worked with several other organizations involved in sport for development while in South Africa, including Grassroot Soccer, Training4Changes, Roxy Davis Foundation, and Laureus. LeCrom is the editor of Journal of Sport for Development and is a well-published scholar in some of sport management's top journals, such as Sport Management Review, the Journal of Sport Management, Sport in Society, and Sport Marketing Quarterly. In 2020 she was selected as a North American Society for Sport Management research fellow and in 2025 was named a Sport Management Education Journal (SMEJ) teaching fellow by the same organization. In 2014, LeCrom was awarded the Ruch Award for Excellence in Teaching, the highest teaching award given by VCU's School of Education, and in 2016 she was the Award of Excellence recipient for combined excellence in teaching, research, and service. LeCrom holds degrees from Lynchburg College (BA in business administration and sport management), and VCU (MS in sport leadership; PhD in education).
Description
Explore sport management on the international level. International Sport Management, Third Edition, takes a comprehensive look at the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, the third edition serves as an invaluable guide for students whose careers will require an international understanding of the relationships, influences, and responsibilities in sport management. With a diverse editorial team and assembly of esteemed contributors from all corners of the globe, this text presents a truly international perspective and multiple viewpoints on the burgeoning subfield of international sport management. Revised and updated to address current issues, each chapter showcases how sport operates in various geopolitical environments and cultures: An updated opening chapter introduces readers to emerging sports such as pickleball, bouldering, drone racing, and surfing, reflecting the evolving landscape of international sport and emphasizing the critical competencies-such as personal reflexivity and cultural sensitivity-essential for today's international sport managers. Attention is given to topics affecting sports in North America such as name, image, and likeness (NIL) compensation; transgender athletes; labor movements; and mental health. A new chapter on the environment addresses the role of sport in promoting sustainability. The chapter on Eastern Europe expands its content on Bulgaria, women in sport, and environmental best practices. The chapter on the Arab world provides fresh perspectives on Saudi Arabia's investments in sport and its role in hosting major events. The chapter on Oceania focuses on inclusivity, diversity, and sport infrastructure challenges. A new chapter on sport for development discusses the use of sport for public health, social inclusion, and economic development. A brand-new chapter explores efforts to prevent doping in sport, the ethical and regulatory aspects of international sport, the role of the World Anti-Doping Agency, and integrity and fair play, with an emphasis on the importance of creating frameworks to combat corruption in sport. International Sport Management, Third Edition, introduces students to the structure of governance in international sport and prepares them to apply management strategies in the business segments of sport marketing, sport media and information technology, sport event management, and sport tourism. Case studies and sidebars apply the concepts to real-world situations and demonstrate the challenges and opportunities that future sport managers will face on a regular basis. With International Sport Management, both practicing and future sport managers will develop an increased understanding of the range of intercultural competencies necessary for success in the field. Using a framework of strategic and total-quality management, the text allows students to examine global issues from an ethical perspective and uncover solutions to complex challenges that sport managers face. With this approach, readers will learn how to combine business practices with knowledge in international sport to excel in their careers.
Part I. International Sport Management: Setting the Scene Chapter 1. Development of Globally Competent Sport Managers: Key Concepts and Emerging Trends in International Sport Eric W. MacIntosh, PhD; Gonzalo A. Bravo, PhD; Carrie W. LeCrom, PhD Key Concepts Emerging Sports Emerging Markets Development of International Competencies for Sport Managers Summary Chapter 2. Tracing the Globalization of Sport: Internationalization, Commercialization, and Emerging Challenges Euisoo Kim, PhD, MBA; Demetrius W. Pearson, PhD; Tyreal Y. Qian, PhD; James J. Zhang, PhD Growth of Sport During the Industrial Revolution Spread of American Sporting Values International Athletic Arms Race and Militarism Globalization of Sport in the Late 20th Century Globalization of the Sporting Goods Industry International Migration and Sport Sport Labor Movement Benefits of International Athletes in Sports Teams and Leagues Summary Part II. Field of Play in International Sport Chapter 3. Sport in North America Michael Odio, PhD; Shannon Kerwin, PhD; Joseph Herman, II Geographical Description and Demographics Background and Role of Sport Governance of Sport Management of Sport Major Sport Events Emerging Issues Summary Chapter 4. Sport in Latin America and the Caribbean Gonzalo A. Bravo, PhD; E. Su Jara-Pazmino, Simon M. Pack Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Role of Women Major Sport Events Summary Chapter 5. Sport in Western Europe Brice Lefevre, PhD; Guillaume Routier, PhD; Guillaume Bodet, PhD Geographic Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Major Sport Events Sport Participation Summary Chapter 6. Sport in Eastern Europe Peter Smolianov, PhD; Ivan Sandanski, PhD Geographical Description, Demographics, and Background Role of Sport Governance of Sport Sport Schools and Sport Education Economics of Sport Management of Sport Major Sport Events Women in Sport The Environment and Sport Summary Chapter 7. Sport in Scandinavia Anna-Maria Strittmater, PhD; Josef Fahlen Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Elite Sport Children and Youth Sport Sami Sport Major Sport Events Gender Equality in Sweden and Norway Summary Chapter 8. Sport in Africa Jepkorir Rose Chepyator-Thomson, PhD; Samual M. Adodo, PhD; Emma Ariyo, MS; Abdulsamad Olajide Yusuf Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Major Sport Events Summary Chapter 9. Sport in the Arab World Mahfoud Amara, PhD Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Major Sport Events Emerging Issues Summary Chapter 10. Sport in Oceania Trish Bradbury, PhD; Popi Sotiriadou, PhD Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Major Sport Events Emerging Issues Summary Chapter 11. Sport in South Asia and Southeast Asia Nikhil Paramjit Sharma Geographical Description, Demographics, and Background Role of Sport Governance of Sport Economics of Sport Management of Sport Major Sport Events Summary Chapter 12. Sport in Northeast Asia Yong Jae Ko, PhD; Keita Kinoshita, PhD; Yiqi Yang Geographical Description, Demographics, and Background Role of Sport Governance of Sport Professional Sprot Major Sport Events Summary Part III. Governance in International Sport Chapter 13. Olympic and Paralympic Sport David Legg, PhD; Laura Misener, PhD; Ted Fay, PhD Formation of the IOC and IPC Olympic and Paralympic Organization Structure and Governance Relationships With Outside Stakeholders History and Commercial Development of the Olympic and Paralympic Games Considerations for Staging the Games Social and Ethical Issues in Olympic and Paralympic Sport Summary Chapter 14. International Sport Federations Li Chen, PhD; Chia-Chen Yu, EdD What Are International Federations? International Federations and National Federations Management and International Federations Summary Chapter 15. Ethics in Sport Cornelia Banks; Andrea Petroczi Clean Sport and Anti-Doping Historical Context Spirit of Sport in Anti-Doping Framing Doping as a Wicked Problem Doping as Anti-Doping Rule Violation Doping as a Behavioral Choice Motivational Foundations World Anti-Doping Code WADC Prohibited List General Anti-Doping Rules Prevalence of Doping and its Challenges Anti-Doping Legitimacy Athletes' Role in Anti-Doping Whistleblowing for Clean Sport Challenges and Opportunities for Change Summary Chapter 16. Corruption in International Sport Adam Masters, Catherine Ordway, Lisa A. Kihl Sport Corruption Historical Context Organized Criminals and Mafia Infiltration Fraud in Community Sport Organizations Protecting CSOs From Fraud Summary Part IV. Management Essentials in International Sport Chapter 17. Intercultural Management in Sport Organizations: The Importance of Human Resource Management Eric W. MacIntosh, PhD; Gonzalo A. Bravo, PhD; Ali Ahsan Why Intercultural Management Matters National Culture Organizational Culture Culture Shock and the Role of Human Resources Employee Socialization Summary Chapter 18. Macroeconomics of International Sport Holger Pruess, PhD; Kevin Heisey, PhD Role of Sport in a National Economy Macroeconomic Effects of Sport Tangible and Intangible Effects Primary Impact of a Sport Event Multiplier Effect Long- and Short-Term Benefits From Sport and the Legacy Effect Summary Chapter 19. The Business of International Sport: Trends and Developments Norm O'Reilly, PhD; Mark Dottori, PhD Global Sport Industry Today Communications and Global Sport Stakeholder-by-Stakeholder Case for International Sport Today Summary Chapter 20. International Sport Marketing Gashaw Abeza, PhD; Benoit Sequin, PhD Nature and Unique Aspects of Sport Business Sport Marketing Basics Nature of the Professional Sport Team Product in a Global Setting Nature of Sport Consumption International Sport and Sponsorship Branding in Sport Women in Sport and Sport Marketing Summary Chapter 21. Digital Frontier of International Sport: Engaging Fans Through Social Media, Fantasy Sport, and Sports Betting Michael L. Naraine, PhD; Adam J. Karg, PhD Engagement Social Media Fantasy Sport Sports Betting Future of the Digital Frontier Summary Chapter 22. International Sport Tourism Kamilla Swart, EdD; Douglas Michele Turco, PhD Core Principles and Terms Impact of COVID-19 Economic Impact Social Costs and Benefits Legacy Effects Planning and Evaluation Rise of Sport Tourism in the Arab World Summary Chapter 23. Sport and the Environment Madeleine Orr Origin of Sport Sustainability in Sport What's at Stake: Sport in a Changing Environment Sports Role in the Climate Crisis Pollution and Biodiversity Loss Communicating About Environmental Challenges Summary Chapter 24. Sport for Development Carrie LeCrom, PhD; Michael Dao, PhD Connecting Sport and the Concept of Development Emergence and Growth of SFD SFD and the Sustainable Development Goals Outcomes of SFD: Valuing the Work Challenges of SFD Work Summary Part V. The Future of International Sport Chapter 25. International Sport Management: A Way Forward Eric W. MacIntosh, PhD; Carrie LeCrom, PhD; Gonzalo Bravo, PhD Professionalism Governance Corruption and Integrity Globalization Athlete Migration Cultural Diplomacy International of Sport Management Programs Hope for International Sport Summary